Mindshare vs Marketshare

Hamish talks to Scot about the importance of having a plan to build mindshare when launching new products. Marketshare is the result of building and m...View Details

Hamish and Scot were privileged to speak with Sarah Barnes who gave us an inside look into how she and the team at Transitional Level Investments work...View Details

Hamish has a fascinating chat with the very talented Allan Morris about everything from Boards to branding. Hamish asks Allan his advice and perspecti...View Details

Scot and Hamish talk with Angelo Coco from Invention Pathways about fundraising. Fundraising is, unfortunately, an area where many projects fall short...View Details

Belinda talks about Brand Archetypes. A fascinating insight into how to structure your brand.

R&D Grants & Tax Rebates

Scot and Hamish talk with Jagdeep Jalota from Invention Pathways about how to structure your business so you can take advantage of the Federal Governm...View Details

Scot and Hamish have an enlightening conversation with Angelo Coco from Invention Pathways about how inventors and entrepreneurs should structure thei...View Details

Hamish goes into the finer detail of how to create, choose and think about the subject of product brand naming. Some of the topics that Hamish discuse...View Details

Scot has an interesting conversation with Belinda Vesey-Brown about Neuromarketing.

Scot talks with Belinda Vesey-Brown about business and branding.

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